Record Detail

Advanced Search

Image of Promotion and Integrated Marketing Communications

Text

Promotion and Integrated Marketing Communications

Richard J. Semenik - Personal Name

Description Not Available

Availability

ADV01461SP 659.1 sem p LSPR Sudirman Park (2) Available

Detail Information

Series Title	-
Call Number	659.1 sem p
Publisher	South-Western College : Australia., 2002
Collation	xxxix,582hal,Indeks,Gmbr28,2cm
Language	English
ISBN/ISSN	0-324-06253-2
Classification	659.1
Content Type	text

Media Type	-
Carrier Type	-
Edition	-
Subject(s)	Advertising consumer behaviour campaigns promotion Communication in Marketing Promotion Plan Buyer Behaviour segmenting, targetting, positioning Critical Thinking International Advertising Ethical Issues in Promotion
Specific Detail Info	-
Statement of Responsibility	-

Other version/related

No other version available

Information

RECORD DETAIL

Back To Previous XML Detail Cite this

Advanced Search