<?xml version="1.0" encoding="UTF-8" ?>
<modsCollection xmlns:xlink="http://www.w3.org/1999/xlink" xmlns:xsi="http://www.w3.org/2001/XMLSchema-instance" xmlns="http://www.loc.gov/mods/v3" xmlns:slims="http://slims.web.id" xsi:schemaLocation="http://www.loc.gov/mods/v3 http://www.loc.gov/standards/mods/v3/mods-3-3.xsd">
<mods version="3.3" id="2353">
 <titleInfo>
  <title>Periklanan promosi :</title>
  <subTitle>Aspek tambahan komunikasi pemasaran terpadu (Jilid 1)</subTitle>
 </titleInfo>
 <name type="Personal Name" authority="">
  <namePart>Terence A.Shimp</namePart>
  <role>
   <roleTerm type="text">Primary Author</roleTerm>
  </role>
 </name>
 <typeOfResource manuscript="no" collection="yes">mixed material</typeOfResource>
 <genre authority="marcgt">bibliography</genre>
 <originInfo>
  <place>
   <placeTerm type="text">Jakarta</placeTerm>
   <publisher>Erlangga</publisher>
   <dateIssued>2003</dateIssued>
  </place>
 </originInfo>
 <language>
  <languageTerm type="code">id</languageTerm>
  <languageTerm type="text">Indonesia</languageTerm>
 </language>
 <physicalDescription>
  <form authority="gmd">Text</form>
  <extent>xxvi,603hal,Gmbr,Indeks,26,2cm</extent>
 </physicalDescription>
 <note></note>
 <note type="statement of responsibility"></note>
 <subject authority="">
  <topic>promosi</topic>
 </subject>
 <subject authority="">
  <topic>komunikasi pemasaran</topic>
 </subject>
 <subject authority="">
  <topic>Advertising</topic>
 </subject>
 <subject authority="">
  <topic>Empat Manajemen Periklanan</topic>
 </subject>
 <subject authority="">
  <topic>Strategi Kreatif Periklanan</topic>
 </subject>
 <subject authority="">
  <topic>Peran Para Pendukung di dalam Periklanan</topic>
 </subject>
 <classification>659.1</classification>
 <identifier type="isbn">9796885174</identifier>
 <location>
  <physicalLocation>Library LSPR Institute of Communication and Business Amani Library Management System</physicalLocation>
  <shelfLocator>659.1 Shi p</shelfLocator>
  <holdingSimple>
   <copyInformation>
    <numerationAndChronology type="1">ADV00079SP</numerationAndChronology>
    <sublocation>LSPR Sudirman Park (1)</sublocation>
    <shelfLocator>659.1 Shi p</shelfLocator>
   </copyInformation>
   <copyInformation>
    <numerationAndChronology type="1">ADV00168TP</numerationAndChronology>
    <sublocation>LSPR TransPark (1)</sublocation>
    <shelfLocator>659.1 Shi p</shelfLocator>
   </copyInformation>
  </holdingSimple>
 </location>
 <slims:image>yy.jpg.jpg</slims:image>
 <recordInfo>
  <recordIdentifier>2353</recordIdentifier>
  <recordCreationDate encoding="w3cdtf">2020-01-27 15:42:27</recordCreationDate>
  <recordChangeDate encoding="w3cdtf">2021-12-22 09:33:41</recordChangeDate>
  <recordOrigin>machine generated</recordOrigin>
 </recordInfo>
</mods>
</modsCollection>