<?xml version="1.0" encoding="UTF-8" ?>
<modsCollection xmlns:xlink="http://www.w3.org/1999/xlink" xmlns:xsi="http://www.w3.org/2001/XMLSchema-instance" xmlns="http://www.loc.gov/mods/v3" xmlns:slims="http://slims.web.id" xsi:schemaLocation="http://www.loc.gov/mods/v3 http://www.loc.gov/standards/mods/v3/mods-3-3.xsd">
 <slims:resultInfo>
  <slims:modsResultNum>12</slims:modsResultNum>
  <slims:modsResultPage>1</slims:modsResultPage>
  <slims:modsResultShowed>10</slims:modsResultShowed>
 </slims:resultInfo>
 <mods version="3.3" ID="1254">
  <titleInfo>
   <title>Strategi Promosi Yang Kreatif &amp; Analisis Kasus Integrated Marketing Communication</title>
  </titleInfo>
  <name type="personal" authority="">
   <namePart>Freddy Rangkuti</namePart>
   <role>
    <roleTerm type="text">Primary Author</roleTerm>
   </role>
  </name>
  <typeOfResource collection="yes">mixed material</typeOfResource>
  <identifier type="isbn">9789792247022</identifier>
  <originInfo>
   <place>
    <placeTerm type="text">Jakarta</placeTerm>
    <publisher>PT Gramedia Pustaka Utama</publisher>
    <dateIssued>2009</dateIssued>
   </place>
  </originInfo>
  <slims:image>strategi_promosi_yang_kreatif.jpg.jpg</slims:image>
 </mods>
 <mods version="3.3" ID="3073">
  <titleInfo>
   <title>Creating Effective Marketing Plan</title>
  </titleInfo>
  <name type="personal" authority="">
   <namePart>Freddy Rangkuti</namePart>
   <role>
    <roleTerm type="text">Primary Author</roleTerm>
   </role>
  </name>
  <typeOfResource collection="yes">mixed material</typeOfResource>
  <identifier type="isbn">9796866323</identifier>
  <originInfo>
   <place>
    <placeTerm type="text">Jakarta</placeTerm>
    <publisher>PT Gramedia Pustaka Utama</publisher>
    <dateIssued>2002</dateIssued>
   </place>
  </originInfo>
  <slims:image>creating_effective.jpg.jpg</slims:image>
 </mods>
 <mods version="3.3" ID="4427">
  <titleInfo>
   <title>The Power of Brands:</title>
   <subTitle>Teknik Mengelola Brand Equity dan Strategi Pengembangan Merek + Analisis Kasus dengan SPSS</subTitle>
  </titleInfo>
  <name type="personal" authority="">
   <namePart>Freddy Rangkuti</namePart>
   <role>
    <roleTerm type="text">Primary Author</roleTerm>
   </role>
  </name>
  <typeOfResource collection="yes">mixed material</typeOfResource>
  <identifier type="isbn">9796868822</identifier>
  <originInfo>
   <place>
    <placeTerm type="text">Jakarta</placeTerm>
    <publisher>Gramedia Pustaka Utama</publisher>
    <dateIssued>2004</dateIssued>
   </place>
  </originInfo>
  <slims:image>the-power-of-brands.jpg.jpg</slims:image>
 </mods>
 <mods version="3.3" ID="3059">
  <titleInfo>
   <title>Great Sales Forecast For Marketing</title>
  </titleInfo>
  <name type="personal" authority="">
   <namePart>Freddy Rangkuti</namePart>
   <role>
    <roleTerm type="text">Primary Author</roleTerm>
   </role>
  </name>
  <typeOfResource collection="yes">mixed material</typeOfResource>
  <identifier type="isbn">9792211934</identifier>
  <originInfo>
   <place>
    <placeTerm type="text">Jakarta</placeTerm>
    <publisher>PT Gramedia Pustaka Utama</publisher>
    <dateIssued>2005</dateIssued>
   </place>
  </originInfo>
  <slims:image>great_sales.jpg.jpg</slims:image>
 </mods>
 <mods version="3.3" ID="3068">
  <titleInfo>
   <title>Flexible Marketing</title>
  </titleInfo>
  <name type="personal" authority="">
   <namePart>Freddy Rangkuti</namePart>
   <role>
    <roleTerm type="text">Primary Author</roleTerm>
   </role>
  </name>
  <typeOfResource collection="yes">mixed material</typeOfResource>
  <identifier type="isbn">9792210202</identifier>
  <originInfo>
   <place>
    <placeTerm type="text">Jakarta</placeTerm>
    <publisher>PT Gramedia Pustaka Utama</publisher>
    <dateIssued>2004</dateIssued>
   </place>
  </originInfo>
  <slims:image>flexible_marketing.jpg.jpg</slims:image>
 </mods>
 <mods version="3.3" ID="202">
  <titleInfo>
   <title>Personal Swot Analysis:</title>
   <subTitle>Peluang di Balik Setiap Kesulitan</subTitle>
  </titleInfo>
  <name type="personal" authority="">
   <namePart>Freddy Rangkuti</namePart>
   <role>
    <roleTerm type="text">Primary Author</roleTerm>
   </role>
  </name>
  <typeOfResource collection="yes">mixed material</typeOfResource>
  <identifier type="isbn">9786020319735</identifier>
  <originInfo>
   <place>
    <placeTerm type="text">Jakarta</placeTerm>
    <publisher>gramedia</publisher>
    <dateIssued>2016</dateIssued>
   </place>
  </originInfo>
  <slims:image>swot_sampul.jpg.jpg</slims:image>
 </mods>
 <mods version="3.3" ID="3023">
  <titleInfo>
   <title>Riset Pemasaran</title>
  </titleInfo>
  <name type="personal" authority="">
   <namePart>Freddy Rangkuti</namePart>
   <role>
    <roleTerm type="text">Primary Author</roleTerm>
   </role>
  </name>
  <typeOfResource collection="yes">mixed material</typeOfResource>
  <identifier type="isbn">9796055007</identifier>
  <originInfo>
   <place>
    <placeTerm type="text">Jakarta</placeTerm>
    <publisher>PT Gramedia Pustaka Utama</publisher>
    <dateIssued>2005.2009</dateIssued>
   </place>
  </originInfo>
  <slims:image>WhatsApp_Image_2020-07-21_at_4.19.06_PM.jpeg.jpeg</slims:image>
 </mods>
 <mods version="3.3" ID="200">
  <titleInfo>
   <title>Teknik Membedah Kasus Bisnis Analisis Swot</title>
  </titleInfo>
  <name type="personal" authority="">
   <namePart>Freddy Rangkuti</namePart>
   <role>
    <roleTerm type="text">Primary Author</roleTerm>
   </role>
  </name>
  <typeOfResource collection="yes">mixed material</typeOfResource>
  <identifier type="isbn">97860203065260</identifier>
  <originInfo>
   <place>
    <placeTerm type="text">Jakarta</placeTerm>
    <publisher>gramedia</publisher>
    <dateIssued>2016</dateIssued>
   </place>
  </originInfo>
  <slims:image>download33213561313.jpg.jpg</slims:image>
 </mods>
 <mods version="3.3" ID="189">
  <titleInfo>
   <title>Swot Balanced Scorecard</title>
  </titleInfo>
  <name type="personal" authority="">
   <namePart>Freddy Rangkuti</namePart>
   <role>
    <roleTerm type="text">Primary Author</roleTerm>
   </role>
  </name>
  <typeOfResource collection="yes">mixed material</typeOfResource>
  <identifier type="isbn">9786020307121</identifier>
  <originInfo>
   <place>
    <placeTerm type="text">Jakarta</placeTerm>
    <publisher>gramedia</publisher>
    <dateIssued>2016</dateIssued>
   </place>
  </originInfo>
  <slims:image>downloadfreddyrangkuti_23434.jpg.jpg</slims:image>
 </mods>
 <mods version="3.3" ID="3558">
  <titleInfo>
   <title>Business Plan :</title>
   <subTitle>Teknik Membuat Perencanaan Bisnis dan Analisis Kasus</subTitle>
  </titleInfo>
  <name type="personal" authority="">
   <namePart>Freddy Rangkuti</namePart>
   <role>
    <roleTerm type="text">Primary Author</roleTerm>
   </role>
  </name>
  <typeOfResource collection="yes">mixed material</typeOfResource>
  <identifier type="isbn">979655657X</identifier>
  <originInfo>
   <place>
    <placeTerm type="text">Jakarta</placeTerm>
    <publisher>Gramedia Pustaka Utama</publisher>
    <dateIssued>2003</dateIssued>
   </place>
  </originInfo>
  <slims:image>bpl.jpg.jpg</slims:image>
 </mods>
</modsCollection>
